Next July, Marvel returns to theatres with a new movie that brings together Deadpool and Wolverine: two unconventional characters, often referred to as anti-heroes, and perhaps for this very reason appreciated and beloved by a truly wide audience, as well as Marvel fans of all ages. Bob Iger, CEO of the Walt Disney Company says that it will be “One of the most successful Marvel movies we’ve had in a long time.”
As evidence of this, the first trailer for Deadpool & Wolverine, released at the Super Bowl, generated 365 million views in the first 24 hours, making it the most viewed movie trailer ever.
Sentiment to the trailer was overwhelmingly positive at 89%, with many declaring: “Marvel is back!”.
The movie, primarily targeted to the Young Adults (75% Male, 25% Female), will be Marvel’s first movie prohibited to minors.
With its strong humour and action, the movie is expected to be extremely promising and represents an inexhaustible source of inspiration for the upcoming fashion collections, aimed to Gen Z and Adults, as well as all Kidult, Marvel fans.
Graphically, it can be expressed with the usual Marvel flexibility, by using both bright colours that adapt to the comics and the Movie but also new natural colours that can easily be found in nowadays stores.