Sabor is proud to announce its partnership with The Coca–Cola Company. With globally recognized logos and an estimated multi-billion-dollar value, Coca–Cola, Fanta, and Sprite represent an unprecedented branding phenomenon. Coca–Cola has become a symbol of sharing and friendship. Its story began in 1886, making it a corporate brand with unparalleled strength. With an estimated daily consumption of 1.9 billion beverages, its global presence is unmistakable. Coca–Cola appears everywhere-on clothing, accessories, design objects, and even pop art. Its power lies in its ability to create a universe of positive values that transcend the product itself. From memorable holiday campaigns that shaped the modern image of Santa Claus to collaborations with world-renowned designers like Karl Lagerfeld, Jean-Paul Gaultier, and Tommy Hilfiger, Coca–Cola continues to leave an indelible mark on pop culture and lifestyle. Fanta, synonymous with vitality and carefreeness, stands out with a logo that exudes undeniable vintage charm. This makes it ideal for inspiring streetwear collections that embody its vibrant spirit through bold colors and striking graphics. The name “Fanta” derives from the German word “Fantasie” (imagination), a tribute to the creativity behind the beverage. In 2024, Fanta was a star of Halloween, launching a new packaging alongside the film Beetlejuice 2, reinforcing its ties to the world of entertainment. Sprite, relaunched in the 1980s, boasts an urban and sporty appeal. Through collaborations with global icons such as LeBron James, the legendary basketball player, and Travis Scott, a prominent Gen Z rapper, Sprite has captivated younger audiences with limited-edition beverages and exclusive merchandise. The streetwear brand Stüssy also partnered with Sprite, releasing a clothing collection reflecting its distinctive style. With an innovative and visionary approach, Sabor aims to create collections that not only capture the visual essence of Coca–Cola, Fanta, and Sprite but also convey the emotions and values these brands evoke in millions of people around the world.